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#1 Most Counterfeited Brand
70-80% Resale Value Retention
$0 LV Discounts (Ever)

The Fake LV Problem

Facebook Marketplace is flooded with counterfeit Louis Vuitton. The fakes have gotten incredibly good—some even fool experienced buyers. Here's what makes it hard:

  • LV never authenticates for resale buyers. You can't take it to a store and ask "is this real?"
  • Professional authentication costs $15-50 and takes days. Not practical for every listing.
  • Post-2021 bags have no date code—they use NFC chips that require LV's proprietary app.
  • High-quality fakes copy everything: packaging, dust bags, even receipts.

How Spottable Helps

1. Photo Analysis

Our AI scans listing photos for the red flags that indicate counterfeits: stitching quality, logo alignment, hardware details, and material texture.

2. Seller Verification

We analyze the seller's account history, listing patterns, and pricing to identify scam behaviors before you engage.

3. Authentication Guide

You get a personalized checklist: exactly what to inspect when you meet the seller, specific to the bag style you're buying.

4. Price Validation

We know what authentic LV sells for. Suspicious pricing gets flagged—whether too cheap (likely fake) or overpriced.

Red Flags Our AI Catches

Before you even think about authentication, these listing-level signals often indicate a scam:

💰

Price Too Good

LV never goes on sale. If it's 50% off "retail," it's fake.

📷

Stock Photos

Reverse image search finds the same photos elsewhere online.

📍

Vague Location

Seller won't meet locally or ships only from overseas.

Pressure Tactics

"Someone else is interested" or "Cash only" demands.

👤

New Account

Created recently with few or no other listings.

🚫

Refuses Photos

Won't send additional angles or detail shots.

What to Check In Person

When Spottable's AI clears a listing, you'll get a guide like this tailored to your specific bag. Here's what authentication experts look for:

Area
What Authentic LV Has
Fake Warning Signs
Monogram Pattern
LV logo should never be cut off at seams. Pattern is perfectly symmetrical.
Misaligned logos, reversed patterns, uneven spacing between motifs.
Stitching
Hand-stitched with slight angle. Mustard-yellow thread coated in resin.
Perfectly straight machine stitching, fraying, wrong thread color.
Stamp/Font
L has short tail, O's are round and larger than L, T's nearly touch.
Thick, uneven lettering. Wrong font. Fuzzy or stamped-looking text.
Date Code
Pre-2021: 2 letters + 4 numbers. Post-2021: NFC chip (no visible code).
Wrong format, code doesn't match bag style, no code on bags that should have one.
Hardware
Heavy brass, not plastic. Crisp "Louis Vuitton" engraving on zippers/clasps.
Lightweight, brassy gold color, sloppy or missing engravings.
Vachetta Leather
Untreated leather on handles/trim develops honey patina over time.
Already dark on "new" bag, doesn't patina evenly, plastic-y feel.

"Found a Neverfull for $600—seemed like a deal but not crazy cheap. Spottable's analysis flagged that the monogram alignment was off in the listing photos and told me exactly what to check. Met the seller, looked at the stitching like the app said, and it was obviously wrong. Walked away."

— Rachel T., Austin

Buy Louis Vuitton with Confidence

Authentic LV holds its value. Fakes are worthless. Know which you're getting.

Download Spottable

AI authentication included in all plans. No per-item fees.

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